Tre presents the new Christmas advertising spot

19 Nov 2018

The Tre brand of the operator Wind Tre has officialized the new spot on air on TV, focused on the tariff offers of the FREE range.

Presented the new testimonial, Madalina Ghenea who will join Giorgio Chiellini in the new Christmas promotional campaign.

In the film Madalina Ghenea, is a mysterious woman with an elegant walk, she is  filmed during her journey to a 3 Store where, making her way among the people, kidnaps the eyes of anyone, except that of Giorgio Chiellini, the other protagonist of the short, too intent to watch a football video on his new smartphone iPhone XR.

All the graphics that "surround" the player, were made by our graphic department.

The short film is accompanied by the song Lash Out by Alice Merton and was produced by The Family under the direction of Matteo Bonifazio. The agency that took care of it is WHAM, the new creative agency of reference for the telecommunications company led by Jeffrey Hedberg.

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